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Why Photography Matters

Picture Perfect: Celebrate Why Photography Matters

*Snap* August 19 is World Photography Day – the perfect time to focus on the art, craft, science, and history of capturing moments. Whether you’re a professional or a weekend phone snapper, there are fun ways to get involved.

#WorldPhotographyDay

In 2010, the first World Photography Day came to be when 270 photographers shared their pictures in a global online gallery, captivating gazes from all over the globe.

More than an image capture, photography is about capturing moments and emotions. From a group of friends celebrating a milestone to the moment teammates secure the win, photographs let us re-experience moments.

A historical snapshot

Modern photography dates back to 1839 when the French Academy of Sciences created detailed images on a sheet of copper coated with silver, with no negative: the first permanent image with a camera.

Forty years later, in 1884, George Eastman replaced the copper plate with film, effectively making photography more accessible. And by 1888, Eastman had developed the Kodak camera, putting photography in our hands.

These days, it’s all about the immediate, editable and shareable world of digital photography. But there’s still something special about tangible pics – the nostalgia and the notion of holding a moment in your hand.

Mark the occasion

Share your favourite printed or digital photo to show off your best shots. You can also submit a photo to WorldPhotographyDay.com or share it on socials – don’t forget to #WorldPhotographyDay. It’s also an opportunity to learn about photography and deep dive into what it takes to be a pro. Chat with a photographer and discover what a day in their profession looks like.

Family photos

There’s no better time to get professional family shots that capture memories in a non-cringy way. This annual celebration of all things photography is a reminder for your yearly shoot, and the pics make a priceless keepsake. For the perfect backdrop, seat the family on our beautiful bench for some pics in the great outdoors.

Photo adventure

Grab your camera and embark on a photo adventure. Visit the outdoors to capture close-ups of your favourite zoo animals, birdwatch, or explore urban and architectural landscapes. If you prefer admiring over participating, visit a photography exhibit or explore breathtaking images online.  It’s not hard to be inspired – there’s beauty everywhere.

Photogenic furniture

Felton pieces are photogenic and will bring your spaces to life. Our Ribbon premium street and park furniture is modern, durable and will add an aesthetic feature while blending into the surroundings. Choose stylish furnishings for any outdoor environment with tapered frames, an iconic open loop design, and finishes like Blackbutt Timber or Acacia Wood Grain on Aluminium. Add bold custom colours through powder coating. Made from sustainable, 100% recyclable aluminium, it offers easy maintenance and a 7-year warranty with our Felton Advantage.

Spec beautiful

Get the best outdoor furniture in the frame. Let’s collaborate – we’ve got innovative ideas for customisation and flexibility in design.

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